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Monday, Monday – February 19, 2018

It’s time for another Monday and the start of another week, a short week for some because it’s President’s Day. This roundup talks about customer retention, choosing logo colors, why you should or...

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Marketing by the Numbers and the Generation

Marketing is tough in today’s day and age, even when you don’t throw in the different generational audiences to the mix. There is a tremendous amount of effort going into understanding the Millennial...

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Monday, Monday – February 26, 2018

Welcome to Monday and a day where we can set the tone for the week and make things happen. This roundup talks about what a content strategy is not, how marketing has changed from the “old days”, types...

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Monday, Monday – March 5, 2018

Happy Monday and let’s make it a great day and a great week. This roundup talks about proofing your ads and work (in a humorous way), insights from the best B2B content marketing strategies from last...

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Differentiation is the Best Branding

I recently wrote a blog post for a client whose business is to provide financing in the remodeling industry, clients who provide home improvement services to their customers. The topic of the post is...

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What Do You Do to be Memorable?

There were 3 examples I came across this week where a professional made an impression on a client. Not everyone realizes this, but this is marketing. And sometimes the cost is very little, or nothing...

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Monday, Monday – March 12, 2018

Welcome to Monday and let’s make this week a great one. This roundup talks about using proper grammar and language (in a humorous way), blogs as a great resource for B2B lead generation, getting the...

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Why a Quality Website is an Absolute “Must” for Business

In today’s day and age of business and technology, can you believe nearly half of small businesses (around 45%), do not have websites? I think about how I do my research when I am looking to purchase a...

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Formula One’s Rebrand – I Love Half of Its New Look

I accidentally came across Formula One’s new logo and I like it. It’s sleek. Modern. I get what they are trying to portray with their new look. The “F” in the graphic icon looks like a racetrack or a...

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I Am a Small Business. Why Should I Blog

The purpose of your marketing efforts is to answer your customers’ and prospects’ questions – to help solve problems and pain points for them, and to educate them. Blogging is one of the best ways to...

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